featured-image

Elenchus Capital Management required a brand identity and website for their capital management and advisory businesses.

My role was to create a professional brand identity including a logo, icons and colour palette from scratch.

I then implemented the brand identity across a liquid design website for desktop and mobile alongside business stationary including business cards.

Branding

Capital Management & Advisory Services

Elenchus Advisory

Gold on light backgrounds

EAS_Gold

Light grey on dark backgrounds

EAS_Light

Navy blue on light backgrounds

EAS_Navy

Elenchus Capital Management

Gold on light backgrounds

ECM_Gold

Light grey on dark backgrounds

ECM_Light

Navy blue on light backgrounds

ECM_Navy

Iconography

iconography_elenchus_Trading Strategy
iconography_elenchus_Trading Philosophy
iconography_elenchus_Our Team
iconography_elenchus_Guiding Principles
iconography_elenchus_Our Services
iconography_elenchus_Concentrated-Research
iconography_elenchus_Consistent Results
iconography_elenchus_email
iconography_elenchus_Risk Management
iconography_elenchus_Bottom Up Analysis
iconography_elenchus_Controled Risk
iconography_elenchus_Disciplined Methodology
iconography_elenchus_Avoid- Market Timing
iconography_elenchus_phone
iconography_elenchus_Investor Relations
iconography_elenchus_Address

Background Patterns

Light Background Pattern

BG_Contact_white

Dark Background Pattern

BG_Contact

Color Palette

#a69374

Primary colour & UI elements
colour

#243c4f

Body Copy & dark primary
background colour

#ef6f6c

Hover & action colour

#f3f3f3

Body copy on dark
backgrounds & light
background colour

#433e3

Secondary Dark Background Colour

Web UI

Elenchus Capital Management

Homepage – Desktop

Elechus_Homepage

Homepage – Mobile

homepage_Elenchus_mobile

Web UI

Elenchus Advisory Services

Homepage – Desktop

Elenchus_AS_Homepage

Homepage – Mobile

homepage_Elenchus_AS_mobile_v2

Related projects
All Projects